Open to all current Hallam students, this competition gives you the cash, advice, and backing to take your idea to the next level.

You don't need a finished product or a 30-page business plan to apply - just a solid idea and the drive to build it.

The prize

Winner

  • £1,300 funding to invest in your idea
  • £100 cash reward for your hard work
  • One-on-one mentoring from Hallam's iLab Manager, Helen Parkin
  • Introductions to Sheffield's start-up network

Runner-up (x2)

  • £800 funding each to invest in your idea
  • Introductions to Sheffield's start-up network and incubator ecosystem

How it works

1. Submit your application

Deadline: Monday 4 January, 9am

Submit your business idea using our online application form.

Submissions will be assessed against our evaluation criteria. We strongly recommend reviewing these before submitting your application.

Criteria

1. Problem & Demand

Is the problem or gap clearly defined, with evidence of customer validation or market research?

2. Innovation & Solution

Is the idea unique and practical compared to existing alternatives, with a clear USP or creative approach?

3. Business & Monetisation

Is there a realistic model showing how the idea will make money, with clear revenue streams and logic?

4. Scalability Potential

Can the business grow beyond a local project or single campus, supported by a growth roadmap and market size?

5. Sustainability

Does the idea incorporate environmental sustainability, through eco-friendly materials, processes, or practices?

6. Social Impact & Contribution

How does the idea contribute to Sheffield Hallam and the South Yorkshire region, through benefits for students, the University community, or local communities?

2. Shortlist announced

Friday 8 January

We'll review all submissions against the criteria and email you on Friday 8 January to let you know if you've been shortlisted and provide next steps.

3. Live pitch and winner announcement

Friday 29 January

Pitch your proposal in-person to a panel of 4-5 judges and industry experts, followed by a brief Q&A session.

The judges will deliberate and choose this year's winner live at the end of the event!

Apply online

Ready to take your first real step into entrepreneurship?

Apply online

Applications close Monday 4 January, 9am.

Need more information? Contact Jay at J.Jain@shu.ac.uk.

Please note: If applying as an international student, you are responsible for ensuring you comply with relevant visa requirements for entrepreneurial activities. If you have any questions about your eligibility, please contact Hallam's International Experience Team via Hallam Help.